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iDealwine’s Tour in Asia

iDealwine has put a strong emphasis in the past few years on developing the Asian market and this strategy is proving very successful. The mature market of Hong Kong, where we opened a representative office in 2013, has been clearly leading the way, followed by mainland China, Japan, Singapore and more recently South Korea. Arthur de Lencquesaing and Alix Rodarie, from iDealwine’s international team recently travelled around the region for a series of meetings, wine fairs, tastings and masterclasses. Debrief! Overall perspective China's economic growth during first half of 2017, was nearly 7%,…

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iDealwine in Asia

In November, Arthur de Lencquesaing and Alix Rodarie, from iDealwine’s international department are travelling around Asia to meet customers, take part in wine fairs, masterclasses and present iDealwine to new wine lovers. Asia is the fastest growing market for iDealwine, with 64% growth since January 2017. It represents 13.5% of our turnover. Asian connoisseurs mainly buy Bordeaux or Burgundy grands crus, but have an increasing interest for some niche wines and appellations featured on iDealwine, usually harder to find in traditional Asian distribution networks. In their quest for quality, Asian customers spend, on…

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First iDealwine Masterclass in Hong Kong

Taking advantage of our presence in Asia for the first edition of ProWine Hong Kong, we organized a series of dinners, tastings and iDealwine first masterclass in the region. In the wake of the success of previous masterclasses in Paris and London, we organized this one in partnership with The Drinks Business, world’s leading wine trade publication and a long term partner of iDealwine. We are already planning more of them towards the end of this year in Brussels and Singapore.   Hong Kong, a sophisticated market and a great opportunity for iDealwine…

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Wine consumption in Hong Kong

Pierre from the iDealwine marketing team shares his views on the Hong Kong market following a visit with Alix, who recently came to the Hong Kong office looking after our growing number of Asian customers.   Hong Kong, the leading market in Asia By applying free-trade principles on wine in 2008, Hong Kong has rapidly become THE platform for trade in Asia. This all started in 2008 under the direction of the finance minister Henri Tang, who decided to cut all importation taxes on wine. The main objective was to become the leading…

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Read more about the article Asia’s thirst for wine
An iDealwine tasting in Hong Kong at Hullett House for 25 of our customers.
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Asia’s thirst for wine

The days of wine being little more than a status symbol gift with which to impress colleagues and friends, may soon be over – there is a fresh new wind blowing through Asia, with a growing number of young and knowledgeable consumers enjoying a wider range of wines, more frequently. The Chinese may be known for their “Red Obsession” – overtaking France and Italy last year to become the number one consumer of red wine – but according to an article in Gambero Rosso, there is definitely room for something new. The article quoted…

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Considering the UK market

The UK wine market finally seems to be stabilising, with especially the on-trade showing signs of a revival, while the price per litre for wine has been increasing in both the on-trade and off-trade. With our head office in Paris, iDealwine has been growing its international reach by opening an office in Hong Kong in 2013 and London in 2014, focussing more time and resources on serving our clients in the UK, Western Europe, Asia and the US. Based in our London office and following the recent London Wine Fair, I decided to…

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Women and wine

As a woman working in the wine industry, I wanted to focus on Wine and Women. When I started working in the wine sector, my friends thought that it was a great idea, but a very male-dominated industry. Even today, they question whether it is difficult to work in a traditionally male industry. While men still make up the majority, figures show that the grape game is becoming more and more feminine. It is not uncommon to see women working as winemakers or wine merchants, sommeliers or public relations officers. Ophélie Neiman, a…

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